Wal-Mart has a beauty box subscription?

walmart box outsideI have to start out by expressing my opinion of Wal-Mart.  I do shop there, but only on rare occasion as I have found our local store to be kind of stereotypically like what you see on the peopleofwalmart.com website.  I don’t like the atmosphere in there and I absolutely try not to buy anything that I may potentially have to return, as I’ve never spent less than a half hour in line trying to return an item at their service desk.  However, sometimes Wal-Mart’s prices just can’t be beat, so if it really comes down to it, I will shop there to get a bargain.

Therefore, when I learned that there even was such a thing as a Wal-Mart Beauty Box (through watching EmilyNoel83‘s review) I figured what the heck?  I don’t have to step into the store to pick it up, it’s only $5…  I’ll give it a try.

A little bacwalmart box farkground about the beauty box from Wal-Mart:  The box is a new quarterly subscription service. It feature brands you will find at Walmart, plus coupons.  The cost is $5 every 3 months (Winter, Spring, Summer, Fall) and they claim that the cost is simply for shipping, not to cover the product inside.

How they customize the box to is unclear, but they do ask for your birthday at sign up, leading me to believe that there are probably age ranges that they cater to.

Inside of my first box I received the following items:

  • Pond’s Wet Cleansing Towlettes with Vitamin E (5 pack)
  • Pond’s Rejuveness Anti-Wrinkle Cream with AHAs & Collagen (1.75 oz)
  • Dove Advanced Hair Series Oxygen Moisture Shampoo and Conditioner (1oz each)
  • Dove Deep Moisture Nourishing Body Wash (1.8 oz)
  • CoverGirl Outlast All-Day Lipcolor in Brazen Raisin (2 items in box – full size at .06 oz & .07 oz each)
  • Maybelline New York Dream Wonder powder card sample and a coupon for $1 off

By estimation, the retail value of this beauty box is somewhere around $10 to $12 – I’m uncertain of the retail value of the trial size items, but after looking up the cost of the CoverGirl product on Wal-Mart’s website, the cost shows $7.94.  Therefore, this subscription box definitely returns on investment with one singular product being worth more than the investment of the box as a whole.

However, I have to say none of the products inside are all that interesting. Perhaps excitement isn’t the point of a beauty box from a place where the majority of America can get their beauty products.  I do think that’s why I prefer the Birchbox and Ipsy subscription services much more.  At $10 a month, I find that I always learn about products and companies that I’ve not heard of before with Birchbox & Ipsy.  Additionally, both services provide higher-end beauty products in their monthly subscriptions.

I realize that’s not the point here, the point is to re-aquatint us with products that we may have forgotten are actually good, useful and affordable. That being said, my general impression is that it’s a nice box.  The price is right and the consistency of shipment being quarterly leads me to believe that receiving this will be more of a pleasant surprise than a monthly let-down that I didn’t get something super new or unique in my box.  I can definitely use the coupon (its not Wal-Mart specific – it can be used anywhere) and the lip product in itself is worth more than the cost of the box.  I will see what next season brings and will definitely bring a review to you when it arrives in my mailbox.

You can pick up a subscription to Wal-Mart’s beauty box Here.  If you get one in the mail, make sure to let me know what you thought about it and leave comments!